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The apparel industry recovered in the first half of the year. Star network red led the market.
The clothing industry is in a downturn for several years, and the first half of 2018 is recovering.
The garment industry is one of the traditional advantageous industries in China and is in an important position in the national economy. Since the reform and opening up, with the continuous improvement of the living standards of our residents and the in-depth development of international trade, China's garment industry has made considerable progress, especially since joining the WTO, with lower labor costs and a more complete garment manufacturing and processing industry chain. Such advantages, the production and sales of clothing products grew rapidly. However, since 2016, the prices of cotton and chemical fiber have rebounded significantly, and the pressure on raw material costs in the apparel industry has begun to appear. In addition, labor costs continue to rise, channel costs remain high, and continue to squeeze the industry's profit margins. In recent years, the growth rate of China's garment industry has been declining. In 2017, the national costume output fell by 8.49% year-on-year. According to the National Bureau of Statistics, in the first half of 2018, garment enterprises above designated size completed a total of 10.095 billion garments, down from the same period of last year. 7.23%.
From the retail side, the overall retail sales growth rate of the apparel industry has been declining year after year. In 2012, China's garment industry achieved retail sales of 702.15 billion yuan, a year-on-year growth rate of nearly 30%. Until 2016, the industry's growth rate still exceeded 6%. Level. In 2017, the growth rate of retail sales in the apparel industry plummeted to 1.4%, and the annual retail sales reached 1,035.64 billion yuan. It can be seen that the downturn in China's garment industry in the new economic situation is an indisputable fact.
Since 2018, in the context of consumption upgrades and industry recovery, apparel home textile consumer stocks have performed strongly overall. From the performance point of view, in the second quarter of 2018, the overall income of the brand apparel industry showed a strong recovery, especially in the children's wear industry, which is currently the most prosperous. The data shows that in the first half of 2018, the retail sales of apparel products above designated size totaled 479.2 billion yuan, a year-on-year increase of 10.1%.